Meet Bryan Barletta from Sounds Profitable

Gerry had a good old catch up with Bryan Barletta, the brains behind the weekly Sounds Profitable newsletter.

Bryan is the go to guy when it comes to understanding ad-tech in podcasting, a thrilling but confusing space.

Gerry likes to ask questions...so it's a good combination for you to listen in and steal as much info as you want!

Wonder who is reading Sounds Proftable? Well, check this out from their ABOUT page:

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Read by senior podcasting industry management, including CEOs and divisional heads. Email subscriptions include users within:

• Podcast producers (eg BBC, ESPN, NPR, NY Times, Wondery)

• Podcast platforms (eg Amazon, Apple, Google, Pandora, Spotify)

• Ad marketplace (eg Acast, AdsWizz, Midroll, Triton Digital, Whooshkaa)

• Hosting companies (eg Art19, Captivate, Megaphone, Omny Studio)

• Podcast attribution/analytics (eg Chartable, Claritas, Loop.me, Podsights)

• Data Platforms (eg Liveramp, Magellan AI, Nielsen)

• Advertising industry (eg Ad Results Media, Hearts & Science, Oxford Road, Veritone)

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P.s. Bryan has a snazzy new webcam that will put everyone else's to shame. Evidence below.

Bryan Barletta